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THE VENUE

One of our favourite venues, Whittlebury Park in Northamptonshire provides the ideal backdrop to IGNITE.

The hotel’s ensuite bedrooms offer the very best in comfort and elegance, whilst mind and body can be relaxed still further with the onsite pool and spa facilities, along with award-winning dining and 36 holes of golf on the doorstep.

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IGNITE26 AREAS

The Brooklands Suite

The Brooklands Suite is the heart of IGNITE, hosting the main exhibition. This spacious conference hall is designed to showcase the best in the tobacco industry. With a buzzing atmosphere and a layout designed for easy navigation, the Brooklands Suite ensures you make the most of your time.

The Sampling Garden

Step outside into the Brooklands Suite Garden, the outdoor hub of IGNITE 2026. This versatile space is where the Garden Gathering kicks off the weekend in style, and where visitors can relax and enjoy outdoor cigar sampling throughout the event. Featuring a food truck, coffee van, and zones hosted by our Partners, the garden offers a lively yet laid-back atmosphere.

The Pavilion

The Pavilion sets the stage for the glamorous Saturday Gala Dinner, offering a stunning setting with views of the golf course and an expansive outdoor area for networking, enjoying a drink, or savouring the evening’s entertainment. The main dining area is complete with a bar and fully catered food service

The Melbourne Room

Just a 30-second walk from the Brooklands Suite is the Melbourne Room. This comfortable space hosts IGNITE’s seminars and workshops, providing a dedicated environment for learning, sharing insights, and hearing from industry leaders.

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